MATT BLAISDELL

CLIENT

Herr’s Chips
Quench Marketing

ROLE

Web Design

YEAR

2018

Let’s Face Snacks.

During my time working on the team at Pavone/Quench Marketing, I had the exciting opportunity to work on a design project for Herr’s Chips website. The goal was to create a new and engaging user experience for the Pennsylvania-based company.

DESIGN DIRECTION

A Bite Size Experience

Collaborating with Herr’s Leadership and the Quench team, we embarked on the task of conceptualizing and pitching a fresh website design. Our aim was to capture the essence of Herr’s Chips and deliver a light, enjoyable, and user-friendly experience for visitors.

BRAND & CREATIVE ACTIVATION

A Snackable Site

The design concept was presented to key stakeholders, showcasing the proposed user experience and highlighting how it would enhance the overall online presence of Herr’s Chips. The presentation emphasized the importance of aligning the website design with the brand’s values and creating a positive impression on users.

RESULTS & FINDINGS

Good Web Design for Good People
Who Like Good Snacks

While the site experience wasn’t updated until I moved on to a new opportunity, the design concept stood as a testament to our dedication and creativity to a hometown brand with hometown principles. The proposed design offered a glimpse into a more interactive and enjoyable website journey for Herr’s Chips, setting the stage for potential future enhancements.

TEAM

Work was completed for Quench
within my role as Designer.

Pavone Marketing Group

Quench Marketing Group

Herrs Chip Company